About me

Hi there, Iā€™m Vasiliy

Sr. Product and UX designer


Netology, EdTech

Senior Product Designer
Dec 2022 - Present

Practicum, EdTech

Senior Product Designer
Jul 2021 - May 2022

Semrush, SaaS for Internet Marketers

Senior UX Designer
Jun 2018 - Jan 2020

Binomo, Trading Platform

UX/UI Designer
Feb 2018 - Jun 2018


UX Designer
Jun 2011 - Feb 2017



Design of complex products, human-centered design, business needs, usability heuristics, data-informed and data-driven design, system and strategic vision.

UI and Text

Expert in Figma and Axure RP (build complex components with auto layout, develop plugins with JavaScript), UX writing, design systems, design tokens, creating guidelines, perception-based colour palettes.

Mapping and Workflow Design

User Flow, Customer Journey Mapping (CJM), Information Architecture, Job Stories, UML Use Case Diagram, UML Activity Diagram, BPMN, Scenario Map, Service Blueprint.

Accessibility and Inclusive Design

Improve design systems, design and development processes, conduct accessibility audits, write guides.

Research and Product Analytics

Usability testing, user interviews, questionnaires, Jobs to be Done (JTBD), card sorting, A/B testing, metrics analysis, web analytics (Google Analytics and Amplitude).

Frontend Development

JavaScript, HTML, CSS, SASS, Stylus, 11ty, accessible UI development, Git.

Team Collaboration

Facilitation, mentoring, build design processes, presentations, cross-functional team collaboration.

Hobbies and interests

Modular synthesizers, front-end, video games, investments, urbanism, architecture, gadgets, photography, running, shawarma.

Thanks for reading šŸ˜Š

Feel free to contact me.